Client: Confidential U.S.-Based Skincare Brand
Service: Full Affiliate Program Management on TikTok Shop
Key Outcomes: $80,000 Revenue | $51,000 from Affiliates | 1,200 Creators Onboarded
⚠️ The Challenge
The brand had no prior presence on TikTok Shop
No affiliate or influencer partnerships in place
Struggled to gain organic visibility and trust from potential buyers
Limited internal resources to manage outreach and creator relationships
Sales were stagnant despite having high-quality skincare products
No system in place to scale user-generated content or track creator performance
🎯 The Strategy
As the affiliate program manager, I deployed a high-impact, creator-led strategy designed to dominate TikTok’s organic traffic and boost GMV fast
01
📢 Creator Outreach & Onboarding
- Sent 9,000+ targeted affiliate invites to beauty, skincare, and lifestyle creators
- Successfully onboarded 1,200+ TikTok creators
- Personalized commission rates and engagement-focused filtering ensured high-quality content
02
🎁 Sample Distribution & Engagement
- Shipped 150+ product samples to high-potential creators
- Maintained relationships with top performers to encourage repeat content
- Resulted in an ongoing stream of organic, engaging video content
03
📈 Performance via Affiliates
- $51,000 in sales directly from affiliate-generated content
- Creators produced compelling formats like unboxings, tutorials, and skincare routines
-
Strong creator trust led to high viewer conversions and repeat orders
🏆 Results at a Glance
💰 Total Revenue $80,000
✉️ Affiliate Invites Sent
9000+
🎁 Samples Shipped
300
📊 % Sales from Affiliates
64%
👥 Creators Onboarded
1200+
🤝 Revenue from Affiliates
$51,000+
💬 Client Feedback "We achieved more in 28 days than we did in the past 6 months. The affiliate strategy created a wave of organic reach and real customers. This was a total game-changer."
2) Whshop Int (UK) – 8,500+ Sales in 90 Days on TikTok Shop
🧴 About the Brand
Whshop Int is a UK-based beauty and personal care DTC brand was looking to scale on TikTok Shop. They faced challenges with visibility, creator outreach, order handling, and customer engagement in a competitive UK market.
⚠️ Key Challenges
Low product visibility and poor listing performance
Minimal creator interest despite outreach efforts
Slow and inconsistent order fulfillment
Limited ad performance and high CPC
Delayed responses to customer queries and disputes
Poor tracking of inventory and returns
🎯 The Strategy
I offered him my complete A to Z management service, and applied my strategies
01
Listing Optimization
- SEO-rich product titles & descriptions
- Enhanced product images
-
Result: +30% in organic traffic
02
Affiliate Marketing
- 9,000+ creator invites
- 450+ affiliates onboarded
- 2,800+ organic sales driven
03
Shoppable Content & Live Streaming
- 70+ videos uploaded
- 15+ live-stream events
- 1,200+ live-generated sales
04
Paid Advertising (GMV Max Ads)
- $1,000/month ad spend
- CTR: 5%, CVR: 3%
-
4,500+ direct ad sales
06
Customer Service & Dispute Handling
- Fast responses to inquiries
- Return & dispute resolution
- Improved customer reviews
05
Order & Inventory Management
- Daily order monitoring
- Stock tracking & coordination
- Improved fulfillment speed
🏆 Results at a Glance
🛒 Orders Generated 8,500+
🔴 Live Stream Sales
1200+
📢 Ad Sales
4500+
⭐ Customer Service Score
Improved ratings &
lower dispute rate
📣 Active Creators
450+
💰 Revenue
$30,000+
